Dec
18th
Tue
18th
Web Video Ad Rates Surveyed
Striking writers with dreams of launching their own web studios should check out Web Video Report’s survey of web video ad rates. It sheds some light on how much money existing players are pulling in for advertising, and how much work it’ll take for newcomers to get there.
According to the survey, MySpace charges $25 CPM for a 15-second pre-roll ad, while MetaCafe charges $35 CPMs for a pre-roll. YouTube requires a flat-rate $50,000 spend within 90 days, at minimum. (We had …